Shares of SoFi Technologies (SOFI) rallied 3.4% during Tuesday’s session, closing at $17.71 after touching a session high of $18.08. Trading activity reached approximately 104.9 million shares, representing a 59% increase over the typical daily volume of 65.9 million.
SoFi Technologies, Inc., SOFI
The stock’s upward momentum coincided with CEO Anthony Noto’s latest open-market acquisition, where he purchased 13,888 shares valued at nearly $251,000. This marks his fifth insider purchase this year, continuing a consistent pattern of buying during price declines.
Following this transaction, Noto’s direct ownership now stands at approximately 11.96 million shares. Earlier this year, he acquired shares worth $498,500 in May and another $1 million worth in March.
SOFI continues to face significant headwinds in 2026, with shares down over 32% year-to-date. The stock currently trades substantially below its 200-day moving average of $20.74, although it maintains a position above its 50-day moving average of $16.83.
Broader market catalysts also contributed to Tuesday’s gains. News regarding the reopening of the Strait of Hormuz provided tailwinds for financial sector stocks, benefiting the entire industry during that session.
SoFi’s latest quarterly report, released on April 29, delivered solid results for investors. The company posted revenue of $1.09 billion, surpassing the Wall Street consensus of $1.05 billion and representing a 42.6% increase year-over-year.
Earnings per share came in at $0.12, meeting analyst expectations and doubling the $0.06 reported in the comparable period last year. The company achieved a return on equity of 6.25% alongside a net margin of 14.65%.
Management has established full-year 2026 EPS guidance at $0.60. The consensus among sell-side analysts projects earnings of $0.58 per share.
Analyst opinion remains divided on SoFi. TipRanks data shows a Hold consensus comprising six Buy ratings, 10 Hold ratings, and three Sell ratings. The average price target of $20.69 suggests approximately 16.8% potential upside.
MarketBeat’s aggregated data indicates a slightly higher consensus target of $22.56.
Mizuho leads the bullish camp with a $29.00 price target established in May. Wells Fargo reduced its target from $19.00 to $18.00 while maintaining an equal weight stance in April. Keefe, Bruyette & Woods carries an underperform rating with a $17.00 price objective.
Both Deutsche Bank and Argus maintain “Hold” ratings, with Deutsche Bank reaffirming an $18.00 price target at April’s end.
On the divestiture side, CTO Jeremy Rishel offloaded 94,958 shares in March at an average price of $17.43. EVP Kelli Keough sold 10,037 shares in May at $15.53. During the past 90 days, company insiders have collectively sold 124,479 shares valued at approximately $2.16 million.
Corporate insiders maintain roughly 2.50% ownership of SOFI stock. Institutional investors control 38.43% of outstanding shares.
The fintech company currently carries a market capitalization of $22.70 billion, trades at a P/E ratio of 40.23, and exhibits a beta of 2.14. Its debt-to-equity ratio stands at 0.17.
An analysis from 24/7 Wall St. established a $19.10 price target, characterizing the recent decline as excessive. Motley Fool suggested the stock may be trading below fair value following its 36% drop in 2026. Another 24/7 Wall St. report identified $16 as an attractive entry point.
Noto’s consistent buying activity has earned SOFI a “Very Positive” insider sentiment rating on TipRanks, despite the overall consensus remaining at Hold.
The post SoFi (SOFI) Stock: CEO Continues Buying Amid 32% YTD Decline in 2026 appeared first on Blockonomi.


